How to Implement Audiohook tracking on purchases on Shopify – Audiohook

Step 1: Log in to Shopify Admin

Go to your Shopify store admin.

From the left menu, navigate to Settings → Customer Events.

Step 2: Create a New Custom Event

Click Add custom pixel.

Give it a clear name, such as:

Audiohook Purchase Event

Step 3: Paste in the Code

Copy the following code block.

Paste it into the pixel editor:

// Load Audiohook pixel inside Shopify's Customer Events sandbox
(function loadAudiohook(callback) {
  const script = document.createElement("script");
  script.src = "https://js.audiohook.com/analytics.js?audiohookId=[AUDIOHOOK ID GOES HERE]";
  script.async = true;
  script.onload = callback;
  script.onerror = () => console.warn("Failed to load Audiohook analytics.js");
  document.head.appendChild(script);
})(function onAudiohookReady() {
  // PURCHASE / REPEAT PURCHASE — routes based on Shopify's isFirstOrder flag
  // Guest checkouts (no customer record) default to "purchase"
  analytics.subscribe("checkout_completed", (event) => {
    if (typeof window.ahTrack !== "function") return;
    const checkout = event?.data?.checkout;
    if (!checkout) return;
    const customer = checkout?.order?.customer;
    const isFirstOrder = customer?.isFirstOrder;
    const ordersCount = customer?.ordersCount;
    // Only explicit returning customers route to repeatpurchase;
    // new customers and guests (undefined isFirstOrder) route to purchase
    const eventName = isFirstOrder === false ? "repeatpurchase" : "purchase";
    window.ahTrack(eventName, {
      value: checkout.totalPrice?.amount,
      currency: checkout.currencyCode,
      order_id: checkout?.order?.id,
      email: checkout.email,
      customer_orders_count: ordersCount
    });
  });
  // INITIATE CHECKOUT event (all users)
  analytics.subscribe("checkout_started", (event) => {
    if (typeof window.ahTrack !== "function") return;
    const checkout = event?.data?.checkout;
    if (!checkout) return;
    window.ahTrack("initiate_checkout", {
      value: checkout.totalPrice?.amount,
      currency: checkout.currencyCode,
      email: checkout.email
    });
  });
});

Step 4: Swap the Audiohook ID

In the code above, replace:

YOUR_AUDIOHOOK_ID

with your unique Audiohook Pixel ID.

Example:

https://js.audiohook.com/analytics.js?audiohookId=a97cc759-0f29-4c24-8287-55a115dca83b

Step 5: Save and Test

Click Save in the Shopify editor.

Click Connect to verify the pixel is working.