Creative Macros
Audiohook allows marketers to add 3rd party tracking pixels to any of their creatives.
This can be accomplished by turning on the tracking pixel toggle when setting up a creative as shown below.
Note that all Macros must include double curly brackets and the text must be in all capitals.
Here is a list of macros that we currently support
Macro | Explanation |
{{IP_ADDRESS}} | The IP Address of the User (only provided to attribution partners). |
{{HASHED_IP_ADDRESS}} | The MD5 Hash of the IP Address of the User. |
{{USER_AGENT}} | The User Agent String of the User. |
{{IMPRESSION_ID}} | The Impression ID for the Impression. |
{{ADVERTISER_ID}} | The Advertiser ID for the Impression. |
{{CAMPAIGN_ID}} | The Campaign ID for the Impression. |
{{CREATIVE_ID}} | The Creative ID for the Impression. |
{{COUNTRY_CODE}} | The two digit Country Code for the device/user. |
{{REGION_CODE}} | The two digit Region Code for the device/user. |
{{CITY_NAME}} | The name of the City for the device/user. |
{{TIMESTAMP_UTC}} | The current Timestamp in UTC. |
{{RANDOM}} | A random number. |
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