Guides for Publishers

Guides for Advertisers
- Introduction to Audio
  - Why Audio Advertising Matters
  - Audiohook Pricing
  - Brand Suitability Overview
- Getting Started
  - Conversion Tracking Tag
  - Audio Production Services
  - Adding Additional Users
  - Companion Banner Ad
  - Retargeting and Look-Alike Audiences
  - Retargeting Exposed Audiences
- Campaign Management
  - Campaign Setup Guide for Advertisers
  - 3rd Party Tracking Pixel Macros
  - Audiohook Bid Modifiers Guide
  - Campaign Optimization Guide
  - Base and Max CPM
- Reporting & Attribution
  - Reporting Data Schema
  - Attribution Methodology
  - Incrementality
  - Audio Attribution
  - Lookback Window
- Product Updates
  - August 21st, 2025
  - Podscribe Integration
- Video Demos
  - Creating Bid Modifiers by Inventory Type and Placement Type
  - Contextual Topics Bid Modifiers
Guides for Agencies
- Getting Started
  - Getting Started for Agencies
  - Platform Navigation
  - Access and Adding Clients
  - Account Management
- Client Management
  - Setting Up the Audiohook Tracking Tag for Clients
  - Audio Production Services
Guides for Publishers
- Getting Started
  - VAST Tag Integration
  - oRTB Integration Guide
  - oRTB Integration FAQ
Guides for Developers
- Getting Started
  - Device Graphs
  - Shared Audiences in Audiohook
  - How to setup a server to server (S2S) integration
  - Personalizing Content for Audio Ad Listener
  - How to Implement Audiohook tracking on purchases on Shopify
  - GTM Copy & Paste Examples for Audiohook Tracking

Getting Started

This document outlines the required steps and technical details for suppliers and publishers integrating with Audiohook via OpenRTB (oRTB). It is intended as a client-facing guide to help streamline onboarding and reduce time to activation.

Getting Started

VAST Tag Integration

oRTB Integration Guide

oRTB Integration FAQ